Premium performance marketing, powered by top creators.
Distribute is a premium performance channel for brands that care about results. Partner with top-performing Instagram creators, reach millions of organic viewers, and pay based on what actually performs.
Top-performing creators
A vetted roster of Instagram creators with proven organic reach. Selected by our team for audience quality, engagement, and category fit.
Millions of organic views
Tap into native short-form audiences on Reels — the same feeds where real cultural moments happen, not paid ad inventory.
Better CPM than paid media
Performance-based pricing that consistently outperforms traditional paid social on cost per real, engaged view.
Expert campaign strategy
Our team partners with you on positioning, creator selection, and content direction. You get strategists, not a self-serve form.
Fast launches
Most campaigns go live within 24 hours of alignment. Momentum matters — we move at the speed of culture.
Transparent analytics
A live dashboard for views, engagement, top posts, and cost per view. Every dollar is measurable and every post is auditable.
Verified reach, honestly reported
We combine platform reporting with our own auditing and fraud detection to identify invalid or low-quality traffic before it hits your invoice. No channel eliminates every duplicate view, but our process filters out the noise so the numbers you pay against reflect real audience attention.
You get transparent post-level analytics, clear methodology, and a team that will always show its work.
- Fraud & anomaly detection. Automated checks flag suspicious spikes, bot-like patterns, and low-quality traffic.
- Platform-native reporting. Views and engagement are pulled directly from Instagram to keep the numbers grounded.
- Human review. Our team spot-checks top-performing posts to make sure quality matches the metrics.
A partnership, not paperwork
Our team builds the campaign with you — strategy, creators, and creative direction — so every launch is set up to perform.
Strategy call
We learn your product, goals, and audience. Our team shapes the messaging, positioning, and creative direction with you.
Creator curation
We hand-select creators from our vetted roster based on niche, audience quality, and past performance. You approve the lineup.
Content goes live
Creators post native content to their own audiences on Instagram Reels. Views and engagement start compounding.
Measure and optimize
You see performance in real time. We report on verified reach and iterate on what's working across the campaign.
Three ways to run a campaign
Every engagement is priced to the strategy. Below is the shape — the exact rates come out of your kickoff call.
Performance (CPM)
Pay for verified reach. Ideal for awareness and top-of-funnel campaigns where the goal is maximum organic distribution across our creator network.
Hybrid
A guaranteed flat payment to lock in top creators, paired with a lower CPM that rewards additional performance. The best of both worlds for launches that need certainty and upside.
Flat rate
A fixed fee per creator, per approved post. Ideal for UGC, product seeding, and campaigns where the deliverable itself is the goal — priced to the creator tier.
Platform fee 18% on paid performance. All pricing tailored during your strategy call.
Ready to run a campaign that actually performs?
Tell us about your brand and goals. Our team will design a campaign strategy and get you live — often within 24 hours of alignment.